Optimize Prices with AI
Setting the right base price is crucial for both profitability and customer experience. With DemandTec Pricing, you get a cloud-based solution that combines powerful demand models, advanced product clustering, and store-specific insights. The result is pricing that feels right for the customer – and strengthens your competitiveness in every channel.
The system is built on “store-specific demand models,” which means prices can be optimized based on each store’s local conditions. Through product clustering, items are grouped intelligently to better understand customer behavior and price sensitivity. With “what-if” analyses, you can simulate different scenarios, compare outcomes, and make informed decisions before prices go live.
DemandTec Pricing gives you full control over strategy. With business rules as constraints, recommendations always follow your established frameworks and objectives. The system enables price management across multiple zones and geographical areas using cross-zone rules – always maintaining control and clarity.
Prices can be changed immediately when the market demands it. The solution easily connects to your existing systems via open APIs, providing smooth implementation and seamless integration. You can also plan for cost changes well in advance, set different “effective dates,” and thus prepare price updates in good time.
Ensure your Suppliers Pay for your Campaigns
For retailers, obtaining promotional funding from suppliers is often a complicated and time-consuming process. Many players rely on manual workflows, email communication, and complex spreadsheets, leading to inefficiency, delays, and risk of errors. Ensuring that every deal is captured correctly and all costs are tracked properly can be challenging, and there is also constant concern that third-party audits will lead to high costs and administrative burdens. This is where DemandTec Collaboration makes a difference, giving retailers an efficient solution for collaboration and real-time promotional funding management, making the entire
process both faster and more efficient. By optimizing the workflow – from creating the right agreements to planning and executing campaigns – companies get a comprehensive solution. With
See DemandTec in Action
Discover how DemandTec provides actionable insights directly in a clear interface. The dashboard gives a clear picture of demand models, product clustering, and store-specific pricing scenarios. With interactive ‘what-if’ analyses and built-in business rules, you can explore outcomes, optimize prices, and make confident decisions in real time.
Full Control over Prices in Real Time
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Quick overview
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Simulate scenarios
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Built-in business rules
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Full control
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Easy integration
The Right Offer in the Right Place at the Right Time Increases Profitability
In today’s retail, it’s not enough to set an offer – success lies in making the right offer at the right time. DemandTec Promotions gives you the tools to not just react, but to proactively manage campaigns that truly move the numbers.
By combining machine learning and advanced analytics, you can plan campaigns with precision and predictability. The system simulates campaign effects, accounts for cross and cannibalization impacts, and delivers recommendations with high accuracy – giving you confidence to invest in offers that truly make a difference.
But it doesn’t stop there. DemandTec Promotions streamlines the entire campaign cycle – from planning and funding to execution and evaluation. You get real-time analysis and insights during ongoing campaigns, the ability to adjust on the fly, and clear transparency in why the system suggests what it does.
For those who want to grow smarter, not faster, DemandTec Promotions is the hub of a comprehensive solution for pricing and marketing activities. Let technology work for you, free up resources, and focus on creating value – while the system ensures your campaigns truly deliver.
Data-driven Markdowns that Free up Capital and Increase Profitability
In a world where margins are under pressure and customer behaviors change rapidly, it’s crucial to act smart when inventory needs to move. DemandTec Markdowns gives retailers the power to plan, manage, and automate price reductions with precision – so you can free up capital, increase profitability, and create space for new assortment without losing control.
Using advanced machine learning, DemandTec Markdowns analyzes demand, inventory status, and price elasticity to suggest optimal markdowns at the right time. The result is a thoughtful clearance strategy that considers both local store conditions and the chain’s overall objectives. Whether you want to act at the chain level, within a specific zone, or in individual stores, you can make data-driven decisions that have immediate impact.
In addition to identifying products at risk of becoming slow-moving, the system enables you to segment and cluster stores based on actual conditions. This helps you avoid unnecessary revenue losses while increasing inventory turnover and getting new products to store shelves faster. Everything happens through a workflow that is both clear and partially automated, freeing time for your team to focus on strategic initiatives instead of manual price adjustments.
With DemandTec Markdowns, you don’t just get a tool, but part of a comprehensive solution for lifecycle pricing. Together with promotional and price optimization, it creates a common thread in your pricing strategy – from introduction to clearance. The result is stronger margins, more satisfied customers, and an organization equipped for future commerce.
Contact Person
Olle von Essen
Pricing Expert
Olle von Essen is a pricing expert at PerfectPricing and helps companies leverage applied AI to optimize pricing and timing. With solid experience and education in advanced pricing models, he supports organizations in setting the right base prices, predicting demand changes, and ensuring products quickly leave the shelves. Olle’s expertise enables companies to translate data-driven insights into concrete results that strengthen both profitability and customer experience.